Elizabeth Schmidt

Elizabeth Schmidt

I am a marketing and communications expert utilizing of-the-moment digital strategies to maximize a brand’s media mix. As the Vice President of Marketing and Communications for Blavity Inc., I oversee corporate marketing, new brand launch go-to-market strategies, corporate social media, lead generation, corporate advertising, and public relations. I bridge the gap between marketing, branding, digital storytelling, and business development to create and grow Blavity Inc.’s revenue and client partnerships.

Formerly VP of Brand Strategy and Marketing at Threadless, I led the omnichannel marketing strategy for Threadless, including its print-on-demand e-commerce platform, Artist Shops. Previously, I was Head of Communications at theAudience, one of the world’s largest multi-channel publishers of social content; I built and maintained social profiles for entertainment studios, A-list celebrity clients, and Fortune 500 brands. I also launched Disney’s entire portfolio of social fan pages, including starting their Instagram and Twitter profiles. In addition, I was instrumental in coordinating their award-winning Toy Story 3 social media campaign.

I spend my free time cooking, spending time in nature, and making herbal skincare remedies for my apothecary line, Rooms.

Clients

Loreal Logo
Target Logo
Disney Logo
CFDA Logo
Charlize Theron Africa Outreach Project logo